Firstsite
Thank you

Firstsite

External Window Graphics

External Window Graphics

External Window Graphics

External Window Graphics

Temporary building wayfinding

Temporary building wayfinding

Temporary building wayfinding

Exhibition Graphics

Exhibition Graphics

Exhibition Graphics

Exhibition Graphics

Events Programe

Events Programe

Events Programe

Events Programe

Exhbition Giudes

We devised a new visual identity for Firstsite, a contemporary visual arts organisation in Colchester located in an iconic building designed by Rafael Viñoly. Our approach was to select a typeface that would compliment features of the building, be accessible and flexible enough to be utilised for print material, signage, exhibition graphics and more, and over time become recognisable as Firstsite. To aid the association between the building and the marketing material we employed a series of oblique lines derived from the building’s cladding.

Deliverables

Visual identity system and guidelines
Programme
Printed materials
Stationery and templates
Temporary signage
Exhibition graphics

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